"The Way We Win" is a very flexible simulation that can easily be adapted depending on your purpose and situation.


A large global corporation used "The Way We Win" to accelerate a deeper understanding of what it takes to develop a strategic partnership with a client.

"The Way We Win" played out with 400 Managers divided into 4 different customer tracks (Bank, Brewery, Hospital, Hotel) 

The game took place with real customer scenarios and real customers present.


A pharmaceutical company could base a version of "The Way We Win" on a fictitious, but highly realistic, scenario tailored to the company.

The simulation can be played out in a series of sessions with 20-50 participants in each.​

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