"The Way We Win" is a very flexible simulation that can easily be adapted depending on your purpose and situation.
TOP MANAGEMENT CONFERENCE
A large global corporation used "The Way We Win" to accelerate a deeper understanding of what it takes to develop a strategic partnership with a client.
"The Way We Win" played out with 400 Managers divided into 4 different customer tracks (Bank, Brewery, Hospital, Hotel)
The game took place with real customer scenarios and real customers present.
SALES TRAINING MEETING
A pharmaceutical company could base a version of "The Way We Win" on a fictitious, but highly realistic, scenario tailored to the company.
The simulation can be played out in a series of sessions with 20-50 participants in each.